01.11.2021 | Schöneck, Germany
3 min read

GK Software announces its Innovation Partnership with MySize Inc

GK Software is delighted to further enrich its growing Innovation Partners Ecosystem, with the addition of Measurements Technology Innovator MySize, now plugged in to the open CLOUD4RETAIL platform providing new consumer services.

CLOUD4RETAIL is GK's flexible, open commerce platform providing services for the operation of integrated unified commerce environments from in-store and online touchpoints through to mobile devices. The platform is enriched by innovative services such as AI-based dynamic pricing, personalization, fraud detection, and mobile applications. Now available with various cloud providers such as Azure, SAP Cloud and IBM, the extensive expansion and customization options of CLOUD4RETAIL services can be used on a wide range of devices.

MySize is the developer of a unique sensor-based measurement technology and the owner of several patented algorithms that capture and calculate measurements in different ways. The company’s technology is one of a kind in its agility, fitting its algorithm to different markets and verticals. MySize plug-in to GK CLOUD4RETAIL instore touch points, allows assistants to support consumers in real time, fetching the correct size in every item!

Reducing the number of garments consumers would need to try on, and increasing their time to shop for additional items and hence increasing consumer satisfaction, basket size and brand loyalty, whilst reducing returns.

“The partnership with GK allows us to offer consumer size information to staff and consumers at store, for the first time. The simple tooling provided by GK made this integration possible with very low effort and we are already looking at further implementations together across all segments” says Ronen Luzon, MySize CEO.

“We are glad to be able to offer our customers, leading retailers in over 65 countries, such a quick and simple way to improve consumer experience. With MySize measurement information available on assisted touchpoints, and store specific date available for consumer size recommendation, we allow retailers to take customer service at store to a new level” says Orit Bar-Ad, GK Software Portfolio Director and responsible for building the GK development hub Omnibasket.com.