June 21, 2023
4 min read

Retail TouchPoints Honors Randy John of adidas for His Exceptional Achievements in Collaboration With GK

At GK, we love any opportunity to recognize the hard work, determination and innovation of our retail customers. While we have a long list of customers worth celebrating, today we are highlighting Randy John, director technology consultancy – digital retail, adidas.


GK is proud to share that Randy was recently honored as a winner in the 2023 40 Under 40 awards program from Retail Touchpoints. Randy was selected among other young professionals for his individual achievements in the retail industry – from e-commerce and marketing to innovation and store design.


Randy's nomination, put forth by his peers at GK, recognized his commitment to the 12-year partnership between GK and adidas, including the accomplishments made during this time. Let's spotlight some of the achievements that made Randy's nomination a standout.


The Story of adidas and GK

In the 12 years since GK started working with adidas, Randy John has been a champion of growth and innovation. He began his career as a point-of-sale (POS) analyst before rising to the role of director technology consultancy – digital retail. Randy's analyst background allowed him to serve as an exceptional partner for GK thanks to his hands-on POS experience.


Throughout the partnership, Randy has remained dedicated to helping adidas connect its customers and associates to the brand in a world of blurring digital and physical retail. In fact, millions of shoppers across the 40 countries that adidas conducts business in engage with the innovative technology integrations set forth by GK and adidas every day.


Recent Advancements and Accomplishments at adidas

Over the years, Randy and his team have extended checkout options to include stationary, mobile and kiosk touchpoints. In fact, in 2021, adidas introduced mobile checkout with GK's Mobile POS. Since then, one in every four (25%) transactions from adidas's relevant concept stores has been a mobile purchase.


The successful focused deployment of mobile checkout is just the beginning for adidas. The team is looking to expand recent GK-enabled checkout innovations like mobile and kiosks to more stores, including the brand's factory outlets. The goal of this transformation is to reduce customer waiting times and provide store staff and consumers the best possible experience across adidas's stores.


Let's Work Together

Our retailer customers matter to us, and we believe in fostering collaborative partnerships based on trust and continued innovation. Both adidas and GK push each other to create the most engaging and efficient shopper experiences.


Are you looking for a partner that's dedicated to your ongoing success and development across a variety of business touchpoints like cloud integration, the point of sale, mobile loyalty experiences and more? Get in touch with us today. We can't wait to get started.