Sure-fit recommendations in DIY retail


For shopping experiences as unique as your customers



Our whitepaper specifically for DIY retail shows you the benefits of a digitally managed customer journey, describes successful application scenarios for intelligent personalization and explains how to use the Diderot effect for your sales strategy.


In this white paper you will learn:

  • The benefits of using personalization in DIY retailing
  • How you can profitably use the Diderot effect for yourself
  • Which recommendation types should play a role in your personalization strategy
  • Which use cases of personalization you can implement at the various touchpoints - online shop, app, newsletter, print, call centre and store.
  • Machine Learning and Reinforcement Learning: Learn more about the technological foundations of real-time personalization


How to download the white paper 

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