Key Features
A fully scanless store with best-in-class technology
CLOUD4RETAIL-based GK GO provides deep business logic, end to end orchestration, real-time basket calculation and consumer interaction.
GK GO is hardware agnostic, meaning that it is built to integrate smoothly with state-of-the-art technologies from leading providers. Utilizing Hitachi SmartStore Lidar and Shekel Shelf Aware technology, GK GO provides real-time events, like which item was taken by which consumer, with privacy (no video footage!), precision, and reduced TCO.
Scanless shopping without restrictions
Using the robust CLOUD4RETAIL platform, all state-of- the-art shopping capabilities are available.
Based on CLOUD4RETAIL, GK GO provides all of the benefits that customers are familiar with from other store formats. This means that promotions, loyalty program perks, mobile applications and consumer retention tools are consistent and can be used across any purchasing format throughout the entire company.
All relevant information is in the hand of the consumer
With GK GO your customers can see what's in their shopping cart at any time during the shopping journey.
Scanless shopping doesn't have to mean dealing with a mysterious black box. With GK GO, your customers can see exactly what is in their shopping cart, their total costs so far, applied promotions and coupons, and more their progress towards rewards and personalized offers- as they shop.
Flexible checkout options
GK GO provides flexible journeys from check-in to checkout for any shopper, no matter how often they visit your store.
With GK GO, shoppers can decide how they want to check-out. For example, returning customers can pre-authorize payment, shop and leave the store without any further interaction. Or, they can decide to use in app mobile payment or even a pay tower. Still, no items will need to be scanned!
Autonomous or staffed stores
GK GO allows for varied store formats that are customizable to your needs.
GK GO is not just for small, container store formats or pop-up shops. Since the solution is based on the proven CLOUD4RETAIL platform, you can also equip larger stores with the technology, allowing multiple consumers to shop at the same time in the way that best fits them.
Fully integrated instead of stand-alone
GK GO is part of CLOUD4RETAIL’s comprehensive offerings for retailers.
The solution is a new, open API service and is a part of the CLOUD4RETAIL platform. As such, GK GO leverages GK’s end-to-end enterprise offerings. Plus, it incorporates the reach capabilities of CLOUD4RETAIL and the open architecture for easy extensibility and freedom of choice.
